Extremes in sales

In sales, you just never know what will happen. Chicken one day, feathers the next, Pops used to say. There's a lot of truth to that.

I remember on June 1, 2015, I had 65 lengths of main drain cables in stock. That's a decent amount, and an amount I should sell in a month.

I didn't that month. I didn't sell a single cable in June. But July would be better, right?

Right. Didn't sell any of those cables then either. I was beginning to wonder if I was doing something wrong, if I had lost my touch.

August 4 was the first Tuesday of the month that year. Out of nowhere that day, spread over 7 or 8 customers, I sold all 65 of those cables in 90 minutes.

In sales, you just never know.