First Choice?

You know, if you're trying to pull the wool over someone's eyes, you really need to watch what you say.

A common refrain which we've heard for years is that "You're always the first guys I come to see." Whatever. I know it isn't necessarily true (though I trust that we are the first choice for many) and I'm okay with that. I understand business and common sense. If a fella's working two blocks from a plumbing supply and eight miles from me I don't hold it against him to buy from the closer store. I would too.

But as my friend Jen Psaki says, let's walk this back to my first point. It is incredible how many times someone has came into the old barn and asked for a part we didn't happen to have. "That's okay, Cosgriff, you're my man. You're the first guy I come to."

I can still hear me Pops, being the decent man he was, not wanting to hold a customer off from doing a job and offering, "You could call Cloyce's Plumbing Supply if you're stuck."

"Nah, we already tried them, Cosgriff." This response not more than a half a minute after assuring the old man he was always their first option.

In the first place, you don't need to zoom us at all. We'll be cool. In the second, if you're going to zoom us, at least consider that you're doing exactly that and not immediately contradict your wool pulling.